INTEGRATED PRODUCT LAUNCH

NBCUniversal | “Best Ever”

Electricity. The Telephone. Burritos. Cold Brew. All of these things are incredible in their own right. But NBC Universal's suite of TV streaming apps is even better. This campaign shows how watching TV without the TV is, indisputably, the best ever.










We also transformed totally mundane, everyday objects into wi-fi enabled NBCU Watch Spots, or something we called “The Best Objects Ever” and promoted them with the hashtag #BestEver.



Associate Creative Director: Dustin Tomes
Associate Creative Director: Harrison Luongtran

© Jeff DeGeorgia / Creative Director